How to Protect Your Equity When Your Business Is Thirsty for Cash When it comes to financing the growth of your business, you may find yourself facing a difficult choice between the lesser of two evils. Selling shares in your business can provide an immediate cash injection, but it...
6 Strategies to Build a Resilient Business Experiencing a significant setback in your business can have a lasting impact on your mental well-being, akin to post-traumatic stress disorder (PTSD). While it may not reach the intensity of war-related trauma, the events of March 2020, with the global pandemic,...
Systematizing your business can free up your employees’ creativity. Have you ever noticed that you get some of your best ideas when you’re doing something routine, like showering? That’s because your mind has a chance to relax and wander when it doesn’t have to focus on the task at...
Guarding Against Supplier Disruption In football, a defensive coordinator must defend against an “end run” tactic where the opponent’s running back tries to evade tackles by going wide around the offensive line. Similarly, in business, you need to protect against a supplier attempting to bypass you and directly...
Distinguishing TAM from Target Market: Making Strategic Marketing Decisions As the fourth quarter approaches, you’re likely contemplating your marketing plans for 2023. During this process, terms like Total Addressable Market (TAM) and Target Market may arise, and it’s crucial to avoid using them interchangeably. While they are related,...
3 Key Distinctions in the Behavior of Wealthy Business Owners When it comes to successful entrepreneurs, much emphasis is placed on analyzing their personality traits. Some exude extroversion, while others are introverts. Some lean politically to the right, while others lean to the left. Some display flashy lifestyles,...
The Power of Specialization: How to Unlock Success through Narrowing Your Focus In today’s competitive marketplace, it can be difficult for businesses to stand out from the crowd. However, one strategy that can be highly effective is to specialize. By focusing on a specific product or service, or on...
The Power of First Impressions in Shaping Your Business’s Value The initial impression customers form about your business has long been recognized as a significant factor in their purchasing decisions. However, have you ever considered how these first impressions can impact how potential investors value your business? ...
8 Questions You’ll Face When Selling Your Business When it comes to selling your business, one of the most daunting challenges is handling the barrage of questions that arise during management presentations for potential buyers. It’s crucial to be ready to address inquiries regarding every aspect of your operations....
Why Startups Stall Have you ever wondered why startup companies stop growing? Sometimes they run out of potential customers to sell to or their product starts losing market share to a competitor, but there is often a more fundamental reason: the founder(s) lose the stomach for it. When you...