Systematizing your business can free up your employees’ creativity.
Have you ever noticed that you get some of your best ideas when you’re doing something routine, like showering? That’s because your mind has a chance to relax and wander when it doesn’t have to focus on the task at hand.
The same is true for your employees. When you give them systems and procedures to follow for routine tasks, they can free up their minds to be creative. This is especially important for entrepreneurs, who often score high on the “quick start” personality trait. We love starting new things, but we can quickly tire of the details.
That’s why it’s important to specialize and give your team standard operating procedures (SOPs). This will give them the structure they need to thrive, while also freeing up their minds to be creative.
For example, Ethos3 is a Nashville-based design company that specializes in creating presentation designs. They have a standardized business development method, a set of templates for project management, and a consistent project delivery approach. This allows them to systematize their processes and free up their team’s creativity.
As a result, Ethos3 has finished second in the World’s Best Presentation Contest, and Apple pioneer Guy Kawasaki is among their fans.
So, if you want to unleash the creativity of your team, start by systematizing your business. Give them the structure they need to thrive, and they’ll surprise you with what they can accomplish.
Here are some additional tips for systematizing your business:
- Start with the most important tasks.
- Break down complex tasks into smaller, more manageable steps.
- Document your processes so that everyone knows what to do.
- Train your team on the new procedures.
- Monitor your progress and make adjustments as needed.
Systematizing your business takes time and effort, but it’s worth it in the long run. By freeing up your employees’ creativity, you can create a more efficient and productive team.